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Rockin “Tim’s”

Yesterday June 13th, VF Corp. completed a final acquisition before deal makings subside for the long summer months. The parent company to many labels announced the purchase of Timberland for $43 per share, or $2 billion dollars. With this merger, VF believes it can increase Timberland’s appeal to international consumer base through VF’s extensive distribution platforms in Europe, Asia, and South America. By leveraging its resource, VF also added that it is able to reduce Timberland’s costs. With Timberland’s labels portfolio such as as Timberland Boot Company (Women | Men), Earthkeepers (Women | Men), Mountain Athletics, Timberland PRO, and the growing SmartWool, VF is aiming for a 10% increase in annual revenue for the brand. As for brand chairman Sidney Swartz and CEO Jeffrey Swartz, son and grand-son to the Timberland’s founder Nathan Swartz, along with much of label’s executive team will stay on.

Brands under VF Corp. currently include

Nautica
7 for all Mankind
John Varvatos
Ella Moss
Splendid
Rock & Republic
Wrangler
Lee Jeans
Riders
Rustler
Chic
20X
Maverick
Red Kap
The Force (Horace Small)
Bulwark Protective Apparel
Chef Designs
Majestic Athletic
The Timberland Company
Eastpak
JanSport
Kipling
Napapijri
The North Face
Reef
Vans
Eagle Creek
Lucy

One Comment

  1. wow…interesting info! curious to see what direction timbos go from here. their “Timberland Boot Company” line has been very dope over the last couple years too…